week one questions

E-BUSINESS FUNDAMENTALS WEEK ONE

1)      Internet Risks – give examples of four things that can go wrong with a transactional site?             

-          Fraud

-          Identity theft

-          Wrong receiver of transaction

-         

2)      Write down a definition for each:

a.       E-commerce: all financial and informational electronically mediated exchanges between an organisation and its external stakeholders. (Chaffey & Wood, 2005)

b.      E-business: all digital information exchanges supporting business processes that are mediated through internet technology including transactions within and between organisations. (Chaffey & Wood, 2005)

3)      What is the difference between buy side and sell side ecommerce?

Buy side commerce are the ecommerce transactions between the organisation and suppliers whereas, the sell side ecommerce are the transactions between the organisation and customers. (Chaffey & Wood, 2005)

4)      Describe the different types of ebusiness

-          B2B (Business to Business)

-          B2C (Business to Consumer)

-          C2C (Consumer to Consumer)

-          G2C (Government to Consumer)

-          C2B (Consumer to Business)

-          G2B (Government to Business)

-          C2G (Consumer to Government)

-          B2G (Business to Government)

-          G2G (Government to Government)

Reference: (Knox, 2009)

5)      Which digital technology has the highest penetration rate? Explain and source your answer

-          The mobile phone has the highest penetration rate at 85% (Knox, 2009)

6)      List four drivers to adoption of sell side ecommerce by business

-          Increase sales from new sales leads giving rise to increase revenue from:

o   New customers

o   New markets

o   Existing customers (repeat selling)

-          Marketing costs reductions

-          Adding value to products through supporting information, applications and customer service

-          Corporate image communication

Reference: (Chaffey & Wood, 2005)

7)      Four barriers to adoption of sell side ecommerce by business

-          Set up costs

-          Running costs

-          Lack of time/ resources

-          Lack of skills

Reference: (Knox, 2009)

8)      How might a restaurant in Sturt street ballarat benefit from an online presence?

-          Cost reduction

-          New capability

-          Communication

-          Customer service

-          Control

-          Competitive advantage

Reference: (Knox, 2009)

9)      What are some examples of digital information?

-          Cd

-          Dvd

-          Blu ray

10)   What is the semantic web? Are we there yet?

Semantic Web – a concept describing the use of meta data or self description of www documents to enable context understanding programs to selectively find what users want through more efficient location and exchange of data.

References

Chaffey D. & Wood S. (2005). Business Information Managment. Improving Performance using Information systems. Harlow, England: Pearson Education Ltd.

Knox, I.(2009). Introduction to e-business. Powerpoint presentation, week 1.